Identifies and pursues new sales prospects within existing or untapped markets. Gathers market intelligence, generates leads, and develops proposals/campaigns to garner new business, ensuring a consistent flow of new revenues to the company. Uses knowledge of markets, industries, and clients to determine demand, future trends and potential projects. Essential Functions/Responsibilities: Serves as SME for cash management services, competitor product lines and compliance regulations. Responsible for origination and support of cash management sales within US. Develops internal relationships with key stakeholders in 1LOD & 2LOD: e.g. Legal, Risks, Compliance, IT, Treasury, Change Management and Operations. Establishes procedures to accommodate new products for GTB CIB. Maintains and generates reports with revenues, costs, evolution, profitability, penetration, etc. Promotes and develops working relationship with Corporate Banking team to provide for GTB product support on structured transactions originated from that client base. Manages the transactions from origination through execution and liaises with GAOs on marketing plans. Manages projects for products enhancements since conception until final implementation. Evaluates new and existing product opportunities and brings forward proposals for products to optimize and expand the banks offering. Creates product material such as procedures, user guides, customer communications and marketing materials. Maintain a roadmap by leveraging market analysis, competitive knowledge, and customer research.
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